How we work

We begin by developing a deep understanding of each challenge.

We gather existing information and draw lessons from past experiences in Madagascar and beyond. Our role is to sort through often fragmented data to extract what matters most: what blocks progress, what works, and what can truly change the status quo. This provides a solid foundation to guide coalitions.

Once the challenges are clearly defined, we build strong coalitions with key actors: public authorities, private sector, researchers and civil society.

We create spaces for dialogue where ideas can be challenged, experiences shared, and common solutions built. This collective work helps overcome barriers and leads to realistic proposals supported by all and capable of driving change at country scale.

We make key issues visible and understandable in order to drive engagement.

Based on collectively developed proposals, we produce clear, accessible and mobilizing messages. We use media, social networks and targeted campaigns to reach the public, field actors and decision-makers. Our objective is simple: to be a key contributor to public debate and enable action.

We bring concrete proposals to public institutions to influence policies and practices.

Because these proposals are co-developed with stakeholders from the outset, they are legitimate, realistic and more likely to be adopted. We also mobilize influential actors (individuals and organizations capable of advancing decisions in key spaces) including institutional leaders, economic actors and recognized public figures.

By carrying these proposals collectively, these actors strengthen their credibility and accelerate their adoption. We also work with decision-makers to support implementation and ensure follow-up over time.